Frothee Illustrations
A hand-drawn study of architectural character, this illustration captures the essence of the café’s façade before its unveiling. Created as part of the visual identity and pre-launch storytelling, the drawing invites future guests to experience the charm and warmth of the space through a crafted, human lens. Rooted in detail and atmosphere, it serves as both an artistic impression and a gentle introduction to what lies within.
King's Cross, London
To bring the vision beyond the page, illustrations were also translated directly onto the shopfront window. This large-scale, temporary mural became both a beacon for the curious passerby and a poetic announcement of what was to come. The tactile nature of the hand-drawn lines offered a quiet contrast to clean logo signage, setting the tone for a café grounded in thoughtful design and personal touch.
Each stroke was considered not only for its aesthetic value, but for its ability to evoke narrative—a moment of anticipation, a sense of place. As part of the launch campaign, these illustrations bridged the space between architecture and brand identity, adding warmth and artistry to the early stages of the café’s story.
